About
I'm a B2B tech marketing leader based between Singapore and Dubai, with 14+ years in mobile ad tech, SaaS, gaming and AI. I've built and led marketing across Korea, Japan, Greater China, Southeast Asia, India, ANZ and MENA, working closely with Sales on field programs, launches, communications and measurement. I work in English and Korean.
How I lead
- Liftoff (2020–2023): led an 11-person team across APAC, EMEA and the Americas with 5 managers; promoted managers into Head of Region roles; managed a $5M APAC budget against a $360M APAC revenue target.
- Momos (2024–2025): first marketing hire; built a 5-person team.
- Glohow (2023–2024): led a 25+ person cross-functional team.
- Bidease (2025–present): rebuilding the team on an AI-driven stack, with a global remit at a ~$250M revenue business.
- App Annie (2015–2019): led an APAC team of 4.
Built with AI
I build working pages and tools with AI coding tools. Example: the EaseFest Dubai and Palm Springs event pages, which I built in Cursor.
Tools
Salesforce · Tableau · Marketo · Marketo Measure (Bizible) · HubSpot · Unify · Cursor · Claude · Lovable
Education
BA Sociology, State University of New York at Buffalo, summa cum laude.
Career
Bidease · VP, Marketing
May 2025 – Present
Momos · Head of Product Marketing
Sep 2024 – May 2025
Glohow Holdings · Director, Platform
Mar 2023 – May 2024
Liftoff Mobile · Senior Director, Global Marketing
Mar 2020 – Feb 2023
Trax Retail · Director of Product Marketing, Go-to-Market
Jan 2019 – Nov 2019
App Annie (now Sensor Tower) · Director of Marketing
Sep 2015 – Jan 2019
LINE Corporation · Team Lead, Global Games
Aug 2014 – Aug 2015
NHN Entertainment · Product Marketing Manager
Nov 2012 – May 2014